Strategic Marketing for the Digital Age by William Bishop, Bill Bishop
Strategic Marketing for the Digital Age by William Bishop, Bill Bishop PDF, ePub eBook D0wnl0ad
Strategic Marketing for the Digital Age shows you how to build a digital marketing strategy, develop a plan, and execute it profitably. Bill Bishop gives you a practical, step-by-step model for developing an effective marketing program using digital and online technology. He takes you beyond mere "Internet" marketing and shows you how to expand your marketing power by using all of the digital tools available.From reader reviews:
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